An SEO audit is the analysis of your website against search engine optimization standards. SEO audits evaluate your site’s on-page, off-page, and technical SEO, and provide recommendations for improving your website’s SEO (and online visibility).

Performing SEO audits at regular intervals will yield the most benefits, as you’ll spot issues more quickly.

Regularly auditing your SEO approach will help you rank higher in the search engine results pages (SERPs).
You will strengthen your overall strategy and make your site more accessible to search engines and users.